Performance Marketing

Full time

Depok

Posted 2 months ago

Requirements

BS/MS degree in marketing or a related field
Proven working experience in digital marketing (Min 2 years)
Highly proficient in using digital ads platforms such as Facebook Ads, Google Ads, Tiktok Ads etc.
Have huge experiences in managing Ad Networks for acquisition/retargeting campaigns
Good understanding on the concept of Customer Acquisition Cost (CAC) and LifeTime Value (LTV)
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Have a good understanding of Google Analytics, Google Tag Manager etc.
Strong analytical skills and data-driven thinking
Highly motivated, open-minded and able to work on fast-paced environment
Accountable and able to lead junior/entry level team members
Up-to-date with the latest trends and best practices in online marketing and measurement
Able to generate meaningful reports using tools such as Google Slides, Google Sheets, Google Data Studio, etc
Get used to working with huge amount of data and able to perform spreadsheets-based formula to translate campaign data to actionable insights
Experiences in handling programmatic ad buying (e.g DV360, The Trade Desk), ad server, verification tools would be a plus
Have a Google or Facebook certification is a plus

Plan and manage all digital performance marketing activities using ads platforms including SEM, social media ads, video, display advertising campaigns etc.
Do monthly budget planning and propose the best initiatives to utilize the budget
Collaborate, plan and do reviews with ad partners and vendors such as Facebook, Google, etc to gain insights and find better ways to do performance campaign on each platform
Manage and monitor all performance marketing initiatives across platform
Support the Campaign Marketing team in execute digital campaign activities and able to prove effectiveness in business level
Measure and report performance of all digital marketing campaigns, and assess against goals (qualitative and quantitative)
Identify trends and insights, and optimize spend and performance based on the insights
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Suggest new digital channels that have the potential to increase MAU numbers in an efficient way

Full-time

Rp5,500,000 – Rp7,000,000 per month